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Footwear Retailer Khadim India Bets on Skechers Tie-Up, Athleisure Launch for Growth

Shaina Ahuja by Shaina Ahuja
August 27, 2025
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Footwear Retailer Khadim India Bets on Skechers Tie-Up, Athleisure Launch for Growth
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Khadim India Limited reported its Q1 FY26 results with a mixed performance. The company posted revenue of ₹957 million for the quarter, but profit after tax fell sharply to ₹8.6 million, compared to ₹47.1 million in the same period last year. The fall was mainly due to weak franchisee sales and heavy discounts offered to boost volumes.

Despite these challenges, the footwear retailer is focusing on new initiatives to drive growth. During the quarter, Khadim entered into a strategic tie-up with global brand Skechers, making its footwear available at select high-footfall Khadim stores. Management said early customer response has been positive, and they expect stronger sales during the upcoming festive season.

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The company also launched its athleisure segment, aiming to capture demand for comfort-driven wear. Though currently a small part of revenue, Khadim plans to scale this category across more stores in the coming quarters.

Khadim continues to operate with a wide footprint, with 884 retail outlets across India, including both company-owned and franchise stores. The retailer has a particularly strong presence in East India, where its brand is well established.

Alongside partnerships, the company is strengthening its own sub-brands. British Walkers, focused on premium leather shoes, and Sharon, in the women’s category, have shown encouraging growth trends. These segments are expected to contribute more as consumers look for affordable yet stylish footwear options.

Looking ahead, Khadim’s management is optimistic about a pickup in demand with the festive season arriving earlier this year. They also highlighted that any reduction in GST on footwear priced below ₹1,000 could significantly benefit the business, as nearly 70% of its products fall in this price segment.

Founded in 1981 and listed on NSE and BSE since 2017, Khadim India remains one of the country’s largest footwear retailers. While Q1 was weak, the company is betting on strategic tie-ups, premiumisation, and expansion in Tier-II and Tier-III towns to deliver growth in the coming quarters.

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Shaina Ahuja

Shaina Ahuja

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